MooPops
stand out cartons
A standout impact
Alexir Partnership didn’t disappoint, delivering shelf-popping packaging for MooPops.
The challenge
MooPops offer a practical, fun replacement to thin, flimsy foil lids with their reusable silicone covers for bottles, tins and other products. These are designed to securely reseal opened food and drink products to maintain product freshness for longer and reduce unnecessary waste.
Alexir Partnership was engaged to design and produce bespoke carton packaging for two of MooPop’s lid products. The challenge involved designing separate style cartons for each range, both of which had to reflect their playful, innovative brand identity.
Requirements:
The solution
Working alongside MooPops, the Alexir Creative Team focused on creating the structural forms for the cartons, while also considering artwork design to align with the brand’s identity. Two carton structures were created: one to hold three reusable milk bottle tops and another to hold two reusable tin tops.
The Alexir Digital team then managed the printing processes, producing the cartons using high-quality board with a smooth, matt finish for a premium look. They also improved the way the cartons were glued together to make production more efficient and reduce costs without compromising the quality of the final product.
The result
The cartons were produced in various colour ways aligned with the MooPops brand and the products are available to buy from various retailers, including Amazon. Alexir is proud to have supported MooPops on their journey, delivering packaging for such innovative, game-changing product.
Divisions involved
This packaging project is the perfect example of how Alexir makes packaging with purpose.
Designed and produced white samples of the bespoke cartons.
Managed the design process and digitally printed the cartons.
A note from our team
Your product deserves to
We have the people, the prowess and the power to make it happen.
Get in touch.
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